Beaver Dam, WI — WDS Construction is pleased to announce the addition of Chris Lovely as Vice President of Sales & Marketing, strengthening the company’s leadership team and reinforcing its commitment to client relationships, strategic growth and long- term partnership. His leadership will play a key role in aligning business development strategy with WDS’s purpose-driven approach to building people, projects and communities.
In his role, Chris will lead WDS’s sales, business development and marketing efforts, supporting continued growth across the company’s core markets while also helping identify and pursue opportunities in new and emerging markets. His focus will remain on delivering an exceptional client experience – building strong relationships, aligning solutions with client goals, and ensuring WDS continues to grow thoughtfully and strategically.
With over 23 years of construction industry experience, Chris has previously served in leadership roles including National Accounts Director and Director of Global Sales & Marketing Services. Throughout his career, he has built a reputation for taking a client- first, problem-solving approach, viewing each project through the owner’s lens and anticipating needs before they arise.
“Chris brings a strong combination of industry knowledge, relationship-driven leadership, and strategic vision,” said Ben Westra, President of WDS Construction. “He was a natural fit with WDS and our core values of Hungry, Humble and Loyal. Chris understands that successful construction projects are built on trust, collaboration and clear communication, and we’re excited to have him lead our Sales and Marketing team as we continue to grow and evolve.”
From the initial pursuit phase through construction and beyond, Chris finds fulfillment in being part of the entire project journey, building long-term relationships and aligning solutions with each client’s unique goals. He believes the foundation of every successful partnership begins with listening – uncovering what truly drives a project and delivering thoughtful, strategic solutions. Known for his collaborative approach, he has a proven track record of building high-performing teams and developing meaningful, long-term client partnerships.
“I’m excited to join WDS Construction and be part of a company that truly values relationships, collaboration and purpose,” said Chris. “Construction is about more than buildings – it’s about solving complex challenges with creative solutions and working as a team to deliver results that exceed expectations. There’s nothing more rewarding than seeing a project come together and knowing you’ve helped create a great experience for the client.”
Chris’s addition reflects WDS’s continued investment in leadership, talent and thoughtful growth. “WDS has built a strong reputation for quality, integrity and relationships, and I look forward to helping tell that story while supporting the team and our clients in meaningful ways,” said Chris. His role reinforces WDS’s commitment to a customer-first mindset, a strong quality-driven brand reputation, and focus on attracting and developing A+ talent across the organization.
About WDS Construction
WDS Construction is a national general contractor with decades of experience delivering high-quality construction solutions across multiple markets. Guided by its core purpose – to provide for WDS families and build communities through our passion for construction – WDS is committed to building strong relationships, developing great people and delivering projects that make a lasting impact. Learn more at: wdsconstruction.net.
Media Contact
Tari Albright
Director of Marketing
WDS Construction
920-203-3421
talbright@wdsconstruction.net
wdsconstruction.net